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Forget burgers, think Bitcoin! This weekend, Steak ‘n Shake, the beloved American diner chain, revealed a sizzling expansion plan: El Salvador. The kicker? They’re already slinging shakes and accepting BTC, making them a pioneer in the crypto-hungry nation.
Steak ‘n Shake just tweeted: “Honored to serve up a slice of Americana in Bitcoin Country!” after rocking El Salvador’s Bitcoin Histórico event. Two days of burgers, shakes, and crypto camaraderie.
In a bold move this May, Steak ‘n Shake dipped its toe into the crypto waters, accepting Bitcoin payments. But that’s just the appetizer. According to Chief Operations Officer Dan Edwards, the burger chain plans to go whole hog, aiming to bring BTC payments to every single one of its locations across the globe.
Source: Steak ‘n Shake
Bitcoin appetite booming! A bold move to accept BTC fueled a nearly 11% surge in same-store sales this Q2. Seems customers are hungry for crypto cuisine.
This company isn’t just another brick in the Bitcoin wall; it’s a landmark. Its rise mirrors the surging tide of merchants embracing BTC, signaling a shift where digital currency fuels daily life. Every coffee, every gadget bought with Bitcoin chips away at the barrier to mainstream adoption.
Steak ‘n Shake backtracks on accepting Ether as a payment method and celebrates Q3 sales
Steak ‘n Shake took a bold leap into the crypto-sphere this October, firing up X (formerly Twitter) with a question that had burger lovers and blockchain enthusiasts buzzing: Should we accept Ether (ETH) at our restaurants?
53% of the 48,815 followers polled voted in favor of the proposal, sparking significant backlash from the Bitcoin community.
“ETH? Centralized swamp gas!” Ron Sovereignty Swanson, Bitcoin’s digital frontiersman, spat the words like a bad byte. “Try selling that here, and watch your Bitcoin flock – mine included – stampede for the exit.”
Steak ‘n Shake’s crypto craving ended before the first bite. Despite promising to let a social media poll decide, the burger chain flipped the script, ditching plans to embrace ETH.
October 11th: A poll ignited, then abruptly extinguished. The reason? A firm declaration: “Our allegiance is with Bitcoiners. You have spoken.” The question remains: Who dared authorize such a survey in the first place? One thing is clear: the company has retreated, declaring, “I’m back at my desk.”
Steak ‘n Shake leads the competition in same-store sales increase in Q3. Source: Steak ‘n Shake
In November, the company celebrated strong Q3 sales, touting a 15% quarter-over-quarter increase in same-store sales.
In a stunning upset, Steak ‘n Shake devoured the competition in Q3, topping McDonald’s, Burger King, Taco Bell, and even Starbucks in same-store sales growth. The burger chain flipped the script on industry expectations, leaving rivals scrambling for answers.
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